Viral Advertisements assignment.

Hi guys,

I'm Harry, a broke film student in England. I've got an assignment in which I'm conducting professional research into how viral advertisements have changed the entire industry, and since you guys have successfully, actively made multiple viral advertisements, I was wondering if you'd be able to answer a few questions on the topic? 

1. How do you guys go about conceptualising and producing viral advertisements?

2. In your opinion, what are the benefits of viral videos over such other advertisement methods, including conventional television advertisements and website banners?

3. In your opinion, how has the emergence of the internet itself and subsequently viral video changed the advertising industry?

4. What audience response/feedback do you get from your own viral videos?

5. Am I annoying you by asking you a bunch of awkward questions in order for me to get through education?

I'll assume the 5th answer is a yes! If you guys can help me out at all, with any information on viral advertising you have that'd be fantastic. If you want to contact me directly (for whatever reason) please feel free on harry.matthewson@gmail.com

Thanks again guys, this is a real help!